A Dallas-based pizza chain that targets the Latino market says it'll begin accepting Mexican currency at its 59 locations nationwide, along with U.S. currency.
The Pizza Patron chain says its “Pizza por Pesos'' program takes effect immediately and will run until the end of next month. But the chain's officials say the program may be extended depending on what a statement calls “the needs of their core Hispanic customer base.''
Ernesto Alonso Hernandez is the chain's director of restaurant operations. He said many Pizza Patron customers often travel back and forth to Mexico and end up with leftover pesos.
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